First edition of WHO IS ON NEXT? / UOMO, the competition for uncovering new talents in men’s fashions that will be on stage during Pitti Uomo 76 (16-19 June 2009). This project is a joint effort by Pitti Immagine Uomo, Alta Roma and L’Uomo Vogue.
During the fair, an international panel of top buyers, fashion journalists and opinion makers will judge the entries and then announce the winners on Thursday, 18 June. The collections will be on view, throughout the day of 18 June, at the Limonaia in the gardens of Villa Vittoria, in a high-tech display that is part of the setting that Alessandro Moradei created especially for this event.
4 emerging talents for prêt-à-porter:
Leitmotiv, Marvie, Made in roma, Umit Benan
3 names for accessories:
Elia Maurizi, Hewn, Max Kibardin
The Jury was composed by: Kostantin Andricopoulos (Bosco di Ciliegi), Beppe Angiolini (Sugar), Simonetta Gianfelici (Alta Roma), Harry Houben (Houben), Yasuto Kamoshita (United Arrow), Sarah Lerfel (Colette), Linda Loppa (Polimoda), Michele Lupi (Gq), Sarah Mower (Style.com) Nathalie Ours (fashion cunsultant), Robert Rabensteiner (stylist), Donata Sartorio (fashion consultant), Franca Sozzani (Vogue Italia – L’Uomo Vogue), Stefano Tonchi (T Magazine), e presieduta da Raffaello Napoleone (Pitti Immagine)